Krungsri’s “The City of Colours” Lets You Transform Bangkok’s Colours

“What colours is Bangkok in your imagination?” Surely, everyone’s answer would be different, because each of us has unique experiences and memories associated with Bangkok. It’s the interpretations of these stories that creates a diverse and unique spectrum of colours.

But what if we could design the colours of Bangkok the way we want them to be?

At Bangkok Design Week, Bank of Ayudhya (Krungsri) presents the concept of “Make Life Simple” — living a simple life every day. They’ve created a special activity at the front square of the Grand Postal Building on Charoenkrung Road under the concept of “The City of Colours” by Krungsri. The event welcomes everyone with the Krungsri Banana mascot, which is sure to bring smiles.

Choose Colours to Design the City Your Way

Visitors can participate by answering questions in the photo activity zone and then enjoy taking cool photos. Select the colours of Bangkok that you want to see and receive both printed and digital photos as souvenirs to share on social media. Additionally, everyone will see the most selected colours and the responses of participants in real-time, reflecting the perspectives that everyone has about the city they live in.

Krungsri believes that starting small with these simple activities can open opportunities for all of us to broaden our perspectives. It encourages thinking about the delightful image of a city we want to create. This can serve as a starting point to ignite creativity and continue to contribute to making Bangkok a more vibrant and enjoyable city.

Happiness Happens When Life Becomes Simpler

The essential message that Krungsri wants to communicate through its activities at Bangkok Design Week is that they want everyone to live conveniently and easily in Bangkok. When life becomes simpler, everyone will be happier. Thus, they aim to inspire through fun and accessible communications, bringing good times for everyone to share at the festival. The main goal is to develop the city and urban communities to be more livable, beneficial, and conducive to people’s lives at all ages.

For more details, see the full program:

www.bangkokdesignweek.com/bkkdw2024/program/92332

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Bangkok Design Week 2024

Livable Scape

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27 Jan – 4 Feb 2024

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